Coding an HTML Email in 3 Easy Steps (parts 1 and 2)
Mike Kleiman, has started a three part series called “Coding an HTML Email in 3 Easy Steps”. Parts 1 and 2 are currently available and…
Read articleTag: Best Common Practice
Best Day of the week…
Reciently it was announced that Wednesday afternoon is the best day/time of the week to send email to subscribers… Guess what happened lots of marketers…
Read articleCleaning house in 2008
Starting back after holidays I’m welcomed to a very full inbox… Sorting through these can take a lot of time so I’ve decided to clean…
Read articleQ&A | Email Authentication
Q: Dear EmailKarma, Where can I find the most updated information on how to properly set up SPF records, Domain Keys, and DKIM? Also, would…
Read articleOneDegree | Optimizing Your Email List For Better Campaign Results
My Second article is up on OneDegree today and answers these questions: “How do we know that we have a good list?” “How do we…
Read articleWhen ‘Best’ Practices Become ISP Law
Today MediaPost ran this article, When ‘Best’ Practices Become ISP Law, commenting on many of the best practices and requirements that are published by ISPs…
Read articleWhen you move from one ESP to another…
What do you take with you? Here is the minimum information you NEED to take and why: Bounce information and history – Re-mailing to old…
Read articleAre your ready for Black Friday?
As our Neighbours to the south prepare for their Thanksgiving weekend, retailers around the United States are gearing up for “Black Friday“and “Cyber Monday” as…
Read articleUpcoming Webinars 2007
Some upcoming sessions to consider attending. SITEBRAND:12 Can’t Miss Email Strategies for Online RetailersElastic Path Webinar with Sitebrand’s Carolyn GardnerThursday, November 8, 2007 9 am…
Read article10 Tips for Growing and Refining Your List
With statistics like these… More than 90% of Canadians surveyed in the 2007 CRTC New Media Report said they used the Internet for email (CBC)…
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