Back, Recharged and Running again
I’m back from a much needed Vacation and will begin posting regularly again. It appears that the few Auto-pilot postings that I left in place…
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OneDegree | Activation Emails: How to Make a Positive First Impression
Congratulations! You’ve got a new subscriber – someone who took the time to enroll on your website. At a minimum, they’ve given you some contact…
Read articleQ&A | Preventing an Unexpected Spike in Email Bounces
Reposting this Q&A; from ThinData’s Email Strategies where I answer the question, “What do I do when an ISP discontinues a domain or migrates users…
Read articleIn ad serving news…
Today Google announced that they have been given the go ahead from the FTC surrounding the purchase of DoubleClick. Google Points to six main factors…
Read articleBeRelevant interviews MarketingSherpa
Tamara over at BeRelevant interviews Stefan Tournquist from Marketing Sherpa on their latest metrics report that were recently published. Listen to the interview here. Several…
Read articleWisdom of 2007
Marketing Sherpa has released their annual Wisdom guide, the 5th to be exact, and its full of great tidbits on how to improve your campaigns…
Read articleSenderScore Whitelist or Blocklist?
Well now its BOTH! Reports are starting to appear about the new service being offered , as part of the SenderScore service package, to ISPs…
Read articleTHINDATA | New Year’s Email Resolutions
My article in the ThinData Email Strategies is up… Every January, there are a handful of familiar New Year’s resolutions that you’ll hear around the…
Read articleDecember’s M20…
…or is that M40 now? Peter Kim’s M20 list for December has been published, and reads like a Who’s Who of Marketing Blogs. Maybe we’ll…
Read articleHabeas Launches ReputationWiki.org
Habeas Launches ReputationWiki.org to Serve as Industry’s Leading Collaboration and Education Resource Thought Leaders to Address Topics Related to Reputation, Compliance, Deliverability and Policy through…
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