Government of Canada Suspends CASL PRA
Today the Honourable Navdeep Bains, Minister of Innovation, Science and Economic Development announced that Private Right of Action (PRA) provisions of Canada’s Anti-Spam Legislation (CASL) would not be coming into force as scheduled on July 1, 2017. The full announcement can be found on the Government of Canada’s website and Privy Council’s website. What’s changing? PC Number: 2017-0580 Date: 2017-06-02 His...
First Major Notice of Violation for CASL
The CRTC released their first significant notice of violation (NOV) under the Canada’s Anti-Spam Legislation (CASL) today, issuing a $1.1 Million fine against Compu-Finder. The NOV outlines the fines are the result of sending large amounts of Unsolicited Commercial Electronic Messages (CEM) without a functional unsubscribe. Compu-Finder has 30 days to respond to this NOV, and can pay the fine or enter an undertaking with the...
CASL Countdown: Week 10 (Re)Setting Consent levels
Now that we are set for new consents under CASL and are building in the proper consent requirements going forward with new subscribers we can take some time to focus on the existing subscribers in your database. There are several questions on existing data and how to use it going forward. I’ve started to see an slow increase in proactive reconfirmation campaigns using CASL as the reason for the request. From past experience...
CASL Enforcement Date Announced
Canada’s Anti-Spam Legislation (CASL) has had a long and hard road to maturity and enforcement. Suffering multiple restarts over a decade of trying, and three years of intense lobbying to try and water down the legislation’s enforcement powers or carve out exclusions for every type of business that didn’t want to comply. Round after round of FUD being published about the end of email marketing in Canada have been...
IAPP Canada’s Privacy Symposium
Last week I presented at the annual IAPP Canada Privacy Symposium, along side Shawn Brown of nNovation LLP, where we discussed CASL compliance auditing. Discussion description: Canada’s Anti-Spam Legislation establishes complex new rules for anyone sending email or other forms of electronic messaging, which is reinforced with significant penalties for non-compliance. Now that regulations under the legislation are nearly finalized, it...
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