LAUNCH: DMA Email Authentication Help Center
Just announced today the DMA has partnered with Return Path to help members authenticate email. The new Email Reputation Registry will enhance these offerings by…
Read articleCategory: Post By Year
Wow that could not have been easier…
On Monday I was reading my friend Kate’s Blog: My Name is Kate, where she talked about the latest in security features being implemented by PayPal…
Read articleRR.com FBL Delayed – Expected Early 2009
Today Road Runner announced that pending upgrades to their Feed Back Loop have been delayed until early next year. I believe this is a wise…
Read articleOtherInbox Beta FBL begins
I saw on Twitter earlier today the the OpenInbox team has launched a Feed Back Loop for Legitimate Senders. This FBL is just launching in…
Read articleAnti-Phishing Filters and the Legitimate Sender
Recently I have had several discussions about Anti-phishing measures being deployed by ISPs and the type of things that Legitimate Marketers need to be aware of.…
Read articleRIP Mr Rogers
Today the media here in Canada has been buzzing with the news that Ted Rogers has died at his Toronto home this morning, at the…
Read articleLycos Europe Shutting Down
This article comes directly from Stan Schroeder November 27, 2008 at his site: http://mashable.com/2008/11/27/lycos-europe-shut-down-recession/ This is what Stan had to state: “Remember Lycos? It was…
Read articleThanksgiving in Canada
Something occurred to me about opt-in relevance, when I received a few Thanksgiving emails from the USA, this week. Many of my email subscriptions, which…
Read articleAlert: Rendering problems caused by Gmail Themes
Just an update to the GMAIL Themes, courtesy of JC Whitney of The Retail Email Blog: http://www.retailemailblog.com/ It would appear that certain “Themes” and marketer’s…
Read articleYahoo! gets SenderScore
Return Path is reporting that as of January 2009 Yahoo! will be using the SenderScore Whitelist. To Quote Alex Rubin, VP Business Development with Return…
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