If B2B email could talk…
Mark, over at Email Marketing Reports, has a great video on the interactions of B2B email communications titled – “If B2B marketing emails could talk”. [youtube=http://www.youtube.com/watch?v=97QnmtMn1cs]Does...
Read MoreAuthor: Matt V - @emailkarma
It’s Alive! RR.com Feedback loop now available
I just received word that RR.com’s Feedback loop is now available. There is some important information you need to know so read carefully (highlighted to help).Legacy (current FBL users) still need to apply for the new...
Read MoreSmith-Harmon Releases Retail Welcome Email Benchmark Study
Smith-Harmon, reciently announced the release of the Retail Welcome Email Benchmark Study. Taking a look at welcome email programs and best practices among a number of major online retailers.Given the opportunity to build trust...
Read MoreQ&A: Text in images are spam filter proof?
Q: Hello EmailKarma.net,I’m going back and forth with a co-worker because I have advised that a client remove some of the text from their latest creative. My Co-worker is adamant that that spam filters can’t read...
Read MoreSegmenting Users The Right Way
I started to move a number of my subscriptions from an old email addresses to my new OtherInbox account and during the transition I’ve kept subscriptions to both my old address and my new address, to monitor how many...
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