Gmail Image Changes Affecting Open Rates and Reporting
Recently many ESPs have been experiencing issues with image tracking due to image caching at Gmail. While this is currently not affecting all ESPs, based…
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Category: 2013
CASL Enforcement Date Announced
Canada’s Anti-Spam Legislation (CASL) has had a long and hard road to maturity and enforcement. Suffering multiple restarts over a decade of trying, and three…
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DMAC invites you to Graphics Canada
As a recently appointed board member of the Direct Marketing Association of Canada I’m happy to announce that we are inviting members of the marketing…
Read articleCASL is coming and it is time to start preparing
Earlier this week I presented at the Canadian Institutes 19th annual Regulatory Compliance for Financial Services Institutions along side Kelly-Anne Smith from the Canadian Radio-television…
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What is with these email addresses?
I was recently asked about email addresses with a company name in the user alias and why would someone take the time to make these…
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Gmail: Are those ads or spam?
In a weird turn of fate, we’ve crossed into an alternate reality where the opinions of some are that the new ads being displayed in…
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Press: Inbox Marketer Adds New Manager of Deliverability, Chief Privacy Officer (CPO)
Guelph, Ontario (June 24, 2013) Inbox Marketer today announced the hiring of Matt Vernhout, who joins the company as its new Manager of Deliverability, Chief…
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IAPP Canada’s Privacy Symposium
Last week I presented at the annual IAPP Canada Privacy Symposium, along side Shawn Brown of nNovation LLP, where we discussed CASL compliance auditing. Discussion…
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Organizing your email to increase productivity
Many people Struggle with organizing their inboxes and productivity loss caused by the seemingly never-ending stream of emails being sent to them. Around the office…
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CRTC Informal Consultation Report Released
Back in February I was invited to Ottawa, as part of my duties with CAUCE, to attend a session hosted by the Canadian Radio-television and…
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