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Going Viral?

With the holiday ecard season approaching and the ever popular Subservient Chicken still on the loose you need to be prepare your viral marketing program to be a success. The Agency Blog has compiled a Top 6 things not to do...

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Are you closing the loop?

iMedia Connection ran this article, By Lee-Ann Vermaak, last week; Use email to close the conversion loop. Lee-Ann touches on some great topics here and how marketers are missing out on subscribers by not integrating email...

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OMMA Finalist Announced

On September 5th the OMMA Award finalist were announced. The OMMA Awards honour the brand marketers, agencies and content providers who continue to push the potential of online advertising creative. These Awards celebrate the...

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Deliverability Inferno: Helping Email Marketers Understand the Journey from Purgatory to Paradise – Chris Arrendale
Email Marketing Rules: Checklists, Frameworks, and 150 Best Practices for Business Success – Chad White
Holistic Email Marketing: A practical philosophy to revolutionise your business and delight your customers – Kath Pay