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Going Viral?
by Matt V - @emailkarma | Nov 5, 2007 | 2007 | 0
With the holiday ecard season approaching and the ever popular Subservient Chicken still on the loose you need to be prepare your viral marketing program to be a success. The Agency Blog has compiled a Top 6 things not to do...
Read MoreAre you closing the loop?
by Matt V - @emailkarma | Oct 15, 2007 | 2007 | 0
iMedia Connection ran this article, By Lee-Ann Vermaak, last week; Use email to close the conversion loop. Lee-Ann touches on some great topics here and how marketers are missing out on subscribers by not integrating email...
Read MoreOMMA Finalist Announced
by Matt V - @emailkarma | Sep 6, 2007 | 2007 | 0
On September 5th the OMMA Award finalist were announced. The OMMA Awards honour the brand marketers, agencies and content providers who continue to push the potential of online advertising creative. These Awards celebrate the...
Read More12 Email Marketing Best Practices
by Matt V - @emailkarma | Jul 27, 2007 | 2007 | 0
Kinetica Media has published a list of best practises for email marketing. This is a good list, however I would caution against #4 (Mail out on Tuesday or Wednesday).Day of delivery will vary by your consumers and they type of...
Read MoreIs this your marketing project?
by Matt V - @emailkarma | Jul 25, 2007 | 2007 | 0
Don’t let this be you… This is a great initiative from “Bring Back The Love” from ad agency Openhere, for Microsoft Digital Advertising Solutions.Are you Bring Back The...
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Deliverability Inferno: Helping Email Marketers Understand the Journey from Purgatory to Paradise – Chris Arrendale |
Email Marketing Rules: Checklists, Frameworks, and 150 Best Practices for Business Success – Chad White |
Holistic Email Marketing: A practical philosophy to revolutionize your business and delight your customers – Kath Pay |