SenderScore Whitelist or Blacklist?

Well now its BOTH! Reports are starting to appear about the new service being offered , as part of the SenderScore service package, to ISPs courtesy of Return Path… the SenderScore Blocklist. Laura is reporting that Comcast is using this list to block email, along with the Cloudmark services. Talks also mention that Earthlink, and Charter have signed onto this service, along with many of their client hosted domains. The list is...

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THINDATA | New Year’s Email Resolutions

My article in the ThinData Email Strategies is up… Every January, there are a handful of familiar New Year’s resolutions that you’ll hear around the water cooler – ones that we can all relate to. Similarly, marketers are reflecting on the previous 12 months’ programs to identify ways of improving performance for the year ahead. Read the full article here and plan your resolutions...

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December’s M20…

…or is that M40 now? Peter Kim’s M20 list for December has been published, and reads like a Who’s Who of Marketing Blogs. Maybe we’ll make the list in 2008 😉

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Habeas Launches ReputationWiki.org

Habeas Launches ReputationWiki.org to Serve as Industry’s Leading Collaboration and Education Resource Thought Leaders to Address Topics Related to Reputation, Compliance, Deliverability and Policy through First-of-its-Kind Global Community MOUNTAIN VIEW, Calif.–(BUSINESS WIRE)–Habeas, Inc. (http://www.habeas.com/), the world leader in email reputation services, today announced the launch of ReputationWiki.org which will...

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Yahoo! and JetBlue – email SMS and IM

Yahoo! and Jet Blue partner to offer email, SMS and IM during your travels. Service to offer some very cool features are available: WiFi-enabled laptops will find baisc email and messenger functionality is available Access to your Y! Address Book, text messages, and Yahoo! – Windows Live Messenger Updated status links to a map that lets friends on the ground track your flight and if you have a WiFi-enabled BlackBerry’s...

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Q&A | Email Authentication

Q: Dear EmailKarma, Where can I find the most updated information on how to properly set up SPF records, Domain Keys, and DKIM? Also, would you know what the exact difference is between Domain Keys and DKIM? A: The best locations for SPF and Sender ID information are straight from the respective project web sites. OpenSPF Sender ID When prepairing to launch authentication for these two services it best to; Have your mailserver list...

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