Placing Email Delivery Into Perspective
Today I was featured in ThinData’s Email Strategies monthly newsletter, where I talk about “Four Critical Email Marketing Imperatives”. Here is the introduction to the…
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Switching Email Vendors
Carolyn Gardner over at Sitebrand posted a note today about the issues experienced when switching Email Service Providers and it’s effect on your delivery. She…
Read articleBounce handling
There are a number of different schools of thought on bounce handling, but it is important to understand that not all bounces are created equal……
Read articleNow you see them, now you don’t
Here are some tips for coding emails that are visually pleasing even without images turned on: JPG’s are best for larger graphics that consist primarily…
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