Insights on email, trust, and deliverability
Has your email to Hotmail gone missing like this? Here are some of the reasons why your mail to Hotmail might end up being blocked,…
Read articleCBSSports thought that they were and initiated a major list cleaning, by asking their subscribers how much email they wanted to receive. In April, CBSSports…
Read articleMany questions are currently being asked about monitoring your email reputation and how to go about this. Here is a short list of way you…
Read articleOn September 5th the OMMA Award finalist were announced. The OMMA Awards honour the brand marketers, agencies and content providers who continue to push the…
Read articleToday the New Zealand ‘Unsolicited Electronic Messages Act‘ goes into effect. Read this short checklist from Scoop: Step 1- CONSENT – You need the consent…
Read articleHere is a big tip for web developers and anyone else that is involved with email rendering and testing. Imagine testing with legacy versions of…
Read articleDear EmailKarma, We’ve been having internal discussions regarding whether or not Send-a-Friend or Refer-a-Friend emails are subject to CAN SPAM laws. I tend to think…
Read articleHello EmailKarma, I was wondering if I could ask you a question about SpamAssasin. They have this test in their default settings:2.5 MISSING_HB_SEP Missing blank…
Read articleA quick and experimental survey of the solicited messages in the EmailKarma inbox shows that ~50% of messages received in the month of August are…
Read articleRecently on the Email Marketers Club there have been discussions surrounding Yahoo! and the possibility of Greylisting being used as an anti-spam feature on their…
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