Author: Matt V - @emailkarma

Are you missing out?

Recently I was on vacation and I was amazed how many missed opportunities to collect email address I encountered while away, even without consciously thinking about email/work ;)Like many other vacationers I was happily shopping...

Read More

Evaluating ESPs

More and more I’m reading questions about finding and evaluating a new ESP, so I’ve reviewed a number of the answers and these links will be helpful in getting you through the process * Competitive Analysis,...

Read More

What’s happening in Feb

A few events of note to talk about in the second half of the month;* EEC’s Email Evolution Conference running Today and Tomorrow (Feb 12th and 13th).* MAAWG will be held in San Francisco, hosting their 12th GeneralMeeting...

Read More

Follow EmailKarma

Support these EmailGeeks!

Deliverability Inferno: Helping Email Marketers Understand the Journey from Purgatory to Paradise – Chris Arrendale
Email Marketing Rules: Checklists, Frameworks, and 150 Best Practices for Business Success – Chad White
Holistic Email Marketing: A practical philosophy to revolutionize your business and delight your customers – Kath Pay