Author: Matt V - @emailkarma

Yahoo! Mail Workshop take 2

Tomorrow the Yahoo! Mail team is hosting their second online Workshop.  This workshop will be run by members of the Y!Mail team and they will be answering questions that “you” have about using Yahoo! Mail (either...

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Site updates

The new layout for EmailKarma.net is finally here – Please let us know what you think.  This is part of the continued update process for the site – new features are still in planning and development.Hopefully I got...

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MAAWG 14 in Ft Lauterdale

Well last week things were kind of quite here, mainly because I was away in Sunny Florida attending the Messaging Anti-Abuse Working Group (MAAWG) Conferance.  Due to posting bans on the discussions around MAAWG I can’t...

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How not to do things…

Hello from MAAWG! Stay tuned for my wrap up early next week.This is new to me… I got this in a spam message yesterday, and if there were ever a list of how NOT to do email marketing published, this would be right at the...

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Deliverability Inferno: Helping Email Marketers Understand the Journey from Purgatory to Paradise – Chris Arrendale
Email Marketing Rules: Checklists, Frameworks, and 150 Best Practices for Business Success – Chad White
Holistic Email Marketing: A practical philosophy to revolutionize your business and delight your customers – Kath Pay