Email Marketing Experts
Thanks to BeRelevent! for inviting EmailKarma to the Email Marketing Experts Feed Network. Check out the other great email marketing resources in this network:Tamara’s Email Marketing Best Practices BlogThe Email...
Read MoreAuthor: Matt V - @emailkarma
Microsoft announces changes to x-list-unsubscribe
Recently on a call with Microsoft there was discussions around the functions of the Unsubscribe Header, which lead to the diagnosing of a possible bug regarding this x-header. The header is defined in RFC 2369.This x-header is...
Read MoreHow Do We Reach The Non-Listeners?
Today in MediaPost’s Email Insider Loren brings us four ideas on how to raise the bar for commercial email businesses and how to separate yourself from the grey mailers that know what the best practises are but are...
Read MoreQ&A: Dropping opens with consistent clicks?
Q: Dear EmailKarma,I’m working with a client that is concerned that they are starting to see delivery issues with their regular email messages. They’re seeing a decrease in open rates of the course of the year – they...
Read MoreQ&A: with EmailKarma
Q: EmailKarma,I’m helping some folks who are launching a alternative lifestyles website (not porn) and I wanted to let them know what they’re potentially up against regarding email delivery. Would the word...
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