Q&A | Email formatting
Hello EmailKarma,Q: How you feel about email addresses formatted like this: www.alias@isp.com.I don’t think they should be collected/mailed to because I’ve seen too many of them bounce over the years.Please let me...
Read MoreAuthor: Matt V - @emailkarma
Fun things to know about Gmail
Here are a few things to know when your sending messages to Gmail.All text that looks like a URL will be hyper linked even if you didn’t intend it to be as the Gmail interface will make it click able. This could lead to...
Read MoreThe dangers of opt-out marketing
Looking to build your list and can’t think of a better way then opt-out acquisition?Beware there are several things you need to consider.It’s better to have smaller lists with an engaged audience then a large...
Read MoreReclaiming old or lapsed users
Two recent articles have been discussed regarding the reactivation of older address on your file. This is a common way to build or pad your list with subscribers that might have been left behind at some point.First off Bronto...
Read MorePage 9 of DMN.ca
Ok it’s not Front page but it’ll do.I have a story published in DMN’s September issue (pdf) on Page 9, about ThinData’s “The Marketer’s Guide to Successful Email Delivery” (download)...
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