Anti-phishing and domain reputation monitoring service True Domain sent this note to all subscribers on Friday stating that the service would be shutting down over the weekend. The service was used by Gmail, Yahoo, Fastmail and Operamail to Protect users from phishing and to report back to brand owners on the number of successfully authenticated emails, failed messages and source of email messages. Full message below: I regret to inform...
Read MoreMySpace Mail gets accredation
Yesterday (was a Holiday so I’m just seeing this now) both Return Path and GoodMail announced certification partnerships with MySpace Mail. Here is what Return Path has to say: “Return Path is partnering with MySpace to ensure that the new social networking email service upholds the same high standard as ISPs. MySpace will also be implementing Return Path Certification to make sure that MySpace members get the email they...
Read MoreOTA Warns of Government and Retail Authentication shortfall
Release received from the OTA: SEATTLE, WA – April 14, 2009 – The Online Trust Alliance (OTA) today gave leading government agencies and online retailers a failing grade in preventing deceptive email and phishing scams based on its newly released analysis of email authentication adoption. While adoption has grown over the past year, OTA found approximately 56 percent of the top .gov sites – including Whitehouse.gov,...
Read MoreSpam Filters – Fighting Obfuscation
So how much do you know about spam filters? You may be surprised how much detail each different filter is now reviewing: Spam Assassin, Google-Postini, Barracuda Networks, MSN SNDS, Yahoo Spam Guard, Email2pop, Sender Score, Cloudmark, Ironport There is a whole section dedicated to specifics and types of spam filtering within Wikipedia’s pages. And what you don’t know about Bayesian Spam Filtering, could get your marketing...
Read MoreEvent: The ROI of Rendering
I just received word that tomorrow afternoon at 1pm ET, Goodmail’s Jordan Cohen, Sr. Director of Industry Relations, will be hosting a webinar titled “The ROI of Rendering” along side industry expert David Daniels, Vice President and Research Director, JupiterResearch. They will be uncovering key findings from new executive research talking about: What challenges top the list of email marketers’ concerns for...
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