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Guest: To Map or Not to Map…

Guest post by: Sanket Jain I recently subscribed to Aldo, Canada newsletter. They sent me a prompt welcome email requesting for a confirmed opt in and followed it up with a 10% off coupon (nice!). After that I have been...

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Deliverability Inferno: Helping Email Marketers Understand the Journey from Purgatory to Paradise – Chris Arrendale
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