Author: Matt V - @emailkarma

Yahoo Delivery News

Recently there have been several discussions surrounding delivery issues with Yahoo’s mail servers. Laura discusses these in three parts over at Word to the Wise; Part 1, 2 and 3.The cause for these errors seems to have be...

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Are you missing out?

Recently I was on vacation and I was amazed how many missed opportunities to collect email address I encountered while away, even without consciously thinking about email/work ;)Like many other vacationers I was happily shopping...

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Deliverability Inferno: Helping Email Marketers Understand the Journey from Purgatory to Paradise – Chris Arrendale
Email Marketing Rules: Checklists, Frameworks, and 150 Best Practices for Business Success – Chad White
Holistic Email Marketing: A practical philosophy to revolutionize your business and delight your customers – Kath Pay