Author: Matt V - @emailkarma

New Blogs to read

Today I found some new information sources to read courtesy of our friends over at Microsoft:Windows Live Hotmail Technical Support Blog – The official technical support blog for Windows Live Hotmail and the Live Mail...

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Why you need Segmentation!

There are a few things that annoy me more then blatantly lazy; marketing, targeting and/or segmenting when it comes to email marketing… one of these things happened to me today.When targeting promotions to individuals based on...

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Following the rules

I get asked a lot about the different rules at each ISP, and how to find more information on these policies. Here is a short list of the most common domains I get asked about;AOL – http://postmaster.info.aol.com/Gmail...

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I want you!

Have you been following along for a while?Do you think you have Privacy, ISP Relations and Delivery all worked out?Do you know a few things about marketing, technology and networking?Then I want you to apply for the ISP...

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Support these EmailGeeks!

Deliverability Inferno: Helping Email Marketers Understand the Journey from Purgatory to Paradise – Chris Arrendale
Email Marketing Rules: Checklists, Frameworks, and 150 Best Practices for Business Success – Chad White
Holistic Email Marketing: A practical philosophy to revolutionize your business and delight your customers – Kath Pay