Alert: Rendering problems caused by Gmail Themes

Just an update to the GMAIL Themes, courtesy of JC Whitney of The Retail Email Blog:

It would appear that certain “Themes” and marketer’s content and creatives, don’t mesh well together. The blending of background colours, with text, images and HMT Llinks, tends to hide content when displaying the email.

Silver Lining, Contrast Black, Terminal, Summer Ocean and Marina “Themes” appear to have the most difficult time displaying content properly.

Author: Matt V - @emailkarma

Matthew Vernhout is a digital messaging industry veteran and Certified International Privacy Professional (Canada) (CIPP/C) with nearly two decades of experience in email marketing. Matthew is 250ok’s Director of Privacy, and he is currently the Vice Chair of the eec, after serving for several years as the Chair of their Advocacy Subcommittee. Matthew was recognized as the 2019 eec thought-leader of the year.

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