Just a quick Public Service Announcement, the new rules announced by the FTC for CAN-SPAM changes take effect today.
To recap the changes here are a number of good resources to review can be found here:
- EmailKarma.net: CAN-SPAM Rule Clarification
- The Internet Patrol: New CAN-SPAM Rules Effective This Month Require Single Action Opt-Out, Designated Senders, and More
- Shop.org: CAN-Spam Rules – What They Mean to Retailers
- Internet Law – New Rule Provisions for the U.S. CAN-SPAM Act