Project Gmail Grimace: The Gmail Appeal video

The Email Standards Project has moved into the next phase of “Project Gmail Grimace”. A Project aimed at getting the attention of Gmail’s Developmet staff by having email designers send in photos of themselves feeling the pain of designing email that is properly rendered in the Gmail interface.

This week the Email Standard Project launches the first Gmail Appeal video.

Here is a description of Project Gmail Grimace:

The 2008 Gmail Appeal
Here at the Email Standards Project, we’ve heard from designers all over the world how frustrating it is that Gmail, the otherwise excellent webmail client, does such a disappointing job rendering HTML email.

The results of the Gmail Acid Test, a control message sent to all of the tested webmail clients, can be found here. Don’t forget to share your Gmail Story.

Author: Matt V - @emailkarma

Matthew Vernhout is a digital messaging industry veteran and Certified International Privacy Professional (Canada) (CIPP/C) with nearly two decades of experience in email marketing. Matthew is 250ok’s Director of Privacy, and he is currently the Vice Chair of the eec, after serving for several years as the Chair of their Advocacy Subcommittee. Matthew was recognized as the 2019 eec thought-leader of the year.

Share This Post On

Submit a Comment

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.