BUZZ | Hey Gmail!!!

The Group over at the Email Standards Project (ESP) is looking for help getting the Gmail developers attention and they are asking for your help.

Here is a quote from Mathew Patterson over at the ESP:

The idea is simple – play off the well known Gmail collaborative video with
our own video. Theirs was people passing the
Gmail ‘M’ from frame to frame.

They are asking for your images – expressing pain at the rendering issues experienced in the web client – to be posted to a Flickr group dubbed Project Grimace.

These guys have pushed the envelope in the hopes of achieving email rendering standardization globally, already getting the attention of both Yahoo and IBM.

Author: Matt V - @emailkarma

Matthew Vernhout is a digital messaging industry veteran and Certified International Privacy Professional (Canada) (CIPP/C) with nearly two decades of experience in email marketing. Matthew is 250ok’s Director of Privacy, and he is currently the Vice Chair of the eec, after serving for several years as the Chair of their Advocacy Subcommittee. Matthew was recognized as the 2019 eec thought-leader of the year.

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