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Outlook’s 2025 Email Rules for Marketers
by Matt V - @emailkarma | Apr 2, 2025 | 2025 | 0
Microsoft Outlook tightens email authentication rules for high-volume senders to combat spam and phishing, starting May 2025.
Read MoreDMARC Alignment: Strict vs. Relaxed
by Matt V - @emailkarma | Mar 13, 2025 | 2025 | 0
Master DMARC alignment with strict vs. relaxed modes for SPF/DKIM. Enhance email security and deliverability effectively.
Read MoreHBC Settles CASL Violations with Undertaking
by Matt V - @emailkarma | Jan 30, 2025 | 2025 | 0
It’s been a while since we’ve had any big news on the CASL front but lets dive into...
Read MoreWhat is the Microsoft Spam Fighters Program?
by Matt V - @emailkarma | Jan 22, 2025 | 2025 | 0
I’ve been a member of the Microsoft Spam Fighters Program (MSFP) for so long that I can’t...
Read MoreDomain Warming and the Importance of Domain Age
by Matt V - @emailkarma | Jan 8, 2025 | 2025 | 0
Learn why domain age, warming strategies, and IP reputation are crucial for email deliverability. Avoid pitfalls with fresh domains, cousin domains, and spam triggers.
Read MoreEmail After Hours Podcast
by Matt V - @emailkarma | Oct 30, 2024 | 2024 | 0
I was thrilled to finally join Guy Hanson and Danielle Gallant on Email After Hours! I don’t know...
Read More24 years in the making
by Matt V - @emailkarma | Oct 15, 2024 | 2024 | 0
Today, the day after Canadian Thanksgiving, marks 24 years working in Email Marketing (with...
Read MoreOrange.fr’s New Email Delivery Guidelines
by Matt V - @emailkarma | Sep 25, 2024 | 2024 | 0
Orange has rolled out new requirements for email senders, with a strong emphasis on improving...
Read MoreTime to Re-Enroll in Yahoo’s CFBL Program
by Matt V - @emailkarma | Sep 13, 2024 | 2024 | 0
Earlier this year, May 2024, Yahoo launched their new Sender Hub Dashboard and Complaint Feedback...
Read MoreGoogle Postmaster Tools: A New Look at Spam Complaints
by Matt V - @emailkarma | Aug 27, 2024 | 2024 | 0
Google Postmaster Tools recently unveiled a significant update that offers domain owners a more...
Read MoreUnderstanding DKIM and Over Signing
by Matt V - @emailkarma | Jul 12, 2024 | 2024 | 0
DomainKeys Identified Mail (DKIM) is a crucial tool for ensuring the authenticity and integrity of emails
Read MoreUnderstanding Disposable Email Addresses
by Matt V - @emailkarma | Jun 21, 2024 | 2024 | 0
Consumers often turn to disposable emails to keep their real inboxes clean, dodge unwanted emails, or avoid brands they don’t trust with their data.
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Support these EmailGeeks!
Deliverability Inferno: Helping Email Marketers Understand the Journey from Purgatory to Paradise – Chris Arrendale |
Email Marketing Rules: Checklists, Frameworks, and 150 Best Practices for Business Success – Chad White |
Holistic Email Marketing: A practical philosophy to revolutionize your business and delight your customers – Kath Pay |