Data released by ComScore in October ’12 suggests that Gmail has overtaken Hotmail as the world’s top email service. Gmail has grown very fast in past few years and would likely end up being the top email provider in North America sooner than later. Delivering email to Gmail users’ inbox brings with itself some unique challenges as Gmail spam filtering focuses heavily on subscriber engagement, content filtering and user driven spam...
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Many people Struggle with organizing their inboxes and productivity loss caused by the seemingly never-ending stream of emails being sent to them. Around the office I am often ask for tips regarding organizing the inbox… See I get a ton of email, several hundred a day (including alerts, notifications, commercial email and one-to one...
Back in February I was invited to Ottawa, as part of my duties with CAUCE, to attend a session hosted by the Canadian Radio-television and Telecommunications Commission (CRTC) about CASL enforcement and some of the clarifications and Guidance that was previously published last October. I felt the sessions went quite well and the mood in the...
Email marketers constantly strive to find new ways to get their emails noticed, opened and clicked by end users. With more and more businesses embracing email channel to communicate with customers, it becomes even more important for marketers to innovate and try new things. One of these new techniques, you might have noticed, is to use...
Guest post by: Shaun Brown Industry Canada published draft Electronic Commerce Protection Regulations (the “Draft Regulations”) under Canada’s Anti-Spam Legislation (CASL) for comment in the Canada Gazette on January 5, 2013. Industry Canada and the Canadian Radio-television and Telecommunications Commission (CRTC) share...





