OneDegree | Optimizing Your Email List For Better Campaign Results

My Second article is up on OneDegree today and answers these questions:

  • “How do we know that we have a good list?”
  • “How do we maintain our list?”
  • “How can we repair our list?”

Read Optimizing Your Email List For Better Campaign Results

Author: Matt V - @emailkarma

Matthew Vernhout is a digital messaging industry veteran and Certified International Privacy Professional (Canada) (CIPP/C) with nearly two decades of experience in email marketing. Matthew is 250ok’s Director of Privacy, and he is currently the Vice Chair of the eec, after serving for several years as the Chair of their Advocacy Subcommittee. Matthew was recognized as the 2019 eec thought-leader of the year.

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