CMA’s Direct Marketing Conference Follow up

Last week the CMA’s Direct Marketing Conference was held in Toronto. I wasn’t able to attend, but I have been catching up on the events via these updates from OneDegree:

Impressions, Notes and Videos from the CMA’s Digital Marketing Conference

Robin Whalen On The CMA’s Direct Marketing Conference

DMC: Steve Levy from Ipsos-Reid on next steps for Canadian Marketers

DMC: There is No Such Thing as Mobile Marketing in Canada

In related news, sometime in the next few days my first posting to OneDegree.ca will be made available, Keep an eye out for the update.

Author: Matt V - @emailkarma

Matthew Vernhout is a digital messaging industry veteran and Certified International Privacy Professional (Canada) (CIPP/C) with nearly two decades of experience in email marketing. Matthew is 250ok’s Director of Privacy, and he is currently the Vice Chair of the eec, after serving for several years as the Chair of their Advocacy Subcommittee. Matthew was recognized as the 2019 eec thought-leader of the year.

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