It’s not ok! Will the Real Spam Please Stand Up?

Mark over at ‘No man is an iland’ ran this story this morning, mentioning several delivery experts that made comments on a blog post by Kevin Stirtz, on September 13th, about sending unsolicited communications to recipients.

These posting and other comments left on this post prompted the following update from Kevin.

Keven also took the time to respond individually to each of these original posts and give further clarification to his methods… You can see these response by following the links above.

Author: Matt V - @emailkarma

Matthew Vernhout is a digital messaging industry veteran and Certified International Privacy Professional (Canada) (CIPP/C) with nearly two decades of experience in email marketing. Matthew is 250ok’s Director of Privacy, and he is currently the Vice Chair of the eec, after serving for several years as the Chair of their Advocacy Subcommittee. Matthew was recognized as the 2019 eec thought-leader of the year.

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  1. Thanks for the link, Matt. BTW, although I disagreed with the premise of Kevin’s article, I thought the calm way he responded to his critics was positive, even if the arguments he uses are open to debate!

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  2. Matt – I appreciate your balance and fairness in reporting my updates and responses. And Mark – thanks for your compliment even though we disagree with the premise in my post. It’s nice to see reasonable people can share ideas and air opinions without resorting to name-calling or insults.

    All my best to both of you!

    Kevin Stirtz

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