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Low Cost Facebook Opportunities

Low Cost Facebook Opportunities

I’m starting to see a number of good Facebook programs being built by companies, but many of these focus on a new App or a new Open Graph plugin for sharing content from the advertisers or publishers own site, and less on getting your fans to promote an organization directly. Today I saw a program from the Surfrider Foundation to supply new Facebook Timeline Cover Photos images for their fans that were unique and tailored to the fans...

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2012 – Red Pill Email Vendor Guide Now Available

2012 – Red Pill Email Vendor Guide Now Available

The team behind Red Pill Email has released the third annual Email Vendor Guide, an impartial view into the world of Email Services Providers features and services. With 47 vendors participating in this years guide you’ll find your team armed and ready with all the necessary information to make the best decisions should you be evaluating options for a new email vendor in the future. Not sure you want to spend the $500 to get this...

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eMarketing Policy Building Workshop Slides

eMarketing Policy Building Workshop Slides

On May 5th I presented, along with Shaun Brown (nNovation), at the IAPP Canada Privacy Symposium 2011 this presentation on Building an “eMarketing Policy Building Workshop“. We discuss the Canadian Anti-Spam Legislation, List building tactics, Privacy policies, Analytic and a few other items to consider when building your online eMarketing Programs. Take a look at our deck and let me know what you think: e-Marketing...

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