Part two of Using the tools available to your advantage So I have been experimenting with a number of different out lets for interacting with the Email Marketing Community and I’m had some great success with twitter and some mediocre success with some of the other channels I’ve been playing in. Ad serving for one – but that is a different post – and Facebook. For Facebook I’ve been playing with two different...

This sounds like a great event and as an ambassador for IAPP Canada, I would like to extend this invitation to you to attend the next KnowledgeNet meeting. What are KnowledgeNets? KnowledgeNets are free educational workshops for the data protection and privacy community. Each meeting features a presentation by an expert on a timely information privacy topic and includes a networking breakfast or lunch. Why the invitation, I thought these...

I have been thinking about this a lot and I’m starting to see it more and more small business owners focusing their attention online where big businesses are falling behind. The main reason I see this is the affordability – where else can you virtually advertise your products and services for next to nothing. Small businesses are agile and quick, they are not usually tied down by red tape and the need to review every public...